A UK-wide campaign celebrating the 8 Types of Impact of Culture and Heritage.

We are currently in the sign-up phase and are inviting all UK cultural and heritage organisations to join us ready for the official launch in May 2024.

Join us today.

  • The question of how to place a value on culture and heritage is the defining issue on which the future of investment in our sector hangs, and the question that our forthcoming Culture Makes… campaign aims to answer through a bold and joyful celebration of the ways in which culture has an impact on our lives.

  • We know that cultural and heritage organisations of all scales and locations create impact with and for their communities but to date have struggled to articulate the value of what they do in a clear and robust way. We have been caught up in binary arguments between intrinsic and social value for so long and failed to make our case effectively with the economic argument only capturing a fraction of the impact we create.

  • Culture Makes... will launch at a critical time for the cultural sector; at a time of ongoing standstill funding for central government, a more than £500m decline in investment from local authorities in recent years, in the face of losses due to Covid, ever rising energy and wider cost of living increases and the news that philanthropic support of culture has more than halved - now is the moment for an overwhelmingly powerful sector voice that cannot be ignored.

  • The Campaign will use 'The 8 Types of Impact of Culture and Heritage ©’ as a simple tool to enable all cultural organisations to celebrate the ways in which culture and heritage as an ecosystem have value whilst showcasing the impacts their individual organisation creates.

  • 'The 8 Types of Impact of Culture and Heritage' are Creative, Economic, Social Benefit, Innovation, Education, Physical Health, Community Building and Mental Health. It's worth noting that diversity isn't an impact we can isolate, but rather is a value that should sit across everything organisations do, and so outputs and outcomes in each of the types of impact relate to diversity.

  • Culture Makes.... is free to join, open to all culture and heritage organisations in the UK and goes live on 1 May 2024 with over 30 organisations confirmed to date. Organisations can now sign up to participate and register for our Online Information session on April 9th at 2pm. This will be available to view after the event for those who register for the session. Follow #CultureMakes

  • We welcome artists, creatives and academics to join us in spreading the word about the campaign and sharing your perspective of the impact of culture by signing up as Campaign Ambassadors.

  • Audiences can join the campaign on Instagram, X and LinkedIn. Follow #CultureMakes

WE BELIEVE THAT CULTURE BENEFITS US ALL.

20 Stories High; A & B Cymru; Access All Areas; An Tobar and Mull Theatre; The Art House, Wakefield; Arts & Business Northern Ireland; Bristol Old Vic; Cardboard Citizens; Crafts Council; Dundee Contemporary Arts; Edinburgh International Festival; Hastings Contemporary; Hilanderas Plataforma Cultural; Javaad Alipoor Company; Litfest - Lancaster Festival of Literature; Lyric Theatre Belfast; Midlands Arts Centre; National Centre for Writing; National Museums Liverpool; National Youth Orchestra Scotland; Northern Ballet; Northern Ireland Opera; One Dance UK; Mostyn Gallery; Picturehouse Cinemas; Pleasance; Puppet Place, Bristol; Roundhouse; Royal Shakespeare Company; Scottish Ballet; Shakespeare’s Globe; Shubbak Festival; Southbank Centre; Stage Beyond Theatre Company, Derry; Talawa Theatre Company; Theatr Clwyd; The Forum, Norwich; The Women’s Prize Trust; and Worthing Theatres and Museum...

The campaign is free to join and, before it goes live on May 1, our 39 Launch Partners invite all culture and heritage organisations to join us.

Culture Makes… is made possible by sponsorship from Achates and Pentagram.

Join us.